Manuscript Details - IJARW2977

ManuScript Details
Paper Id: IJARW2977
Title: SYNTHETIC CONTENT, INTERMEDIARY RESPONSIBILITY, AND DATA PROTECTION: A STUDY OF INDIA’S EMERGING REGULATORY FRAMEWORK
Published in: International Journal Of All Research Writings
Publisher: IJARW
ISSN: 2582-1008
Volume / Issue: Volume 7 Issue 10
Pages: 7
Published On: 4/11/2026 2:41:51 AM      (MM/dd/yyyy)
Main Author Details
Name: Dr. Shilpa Khandelwal
Institute: Modi Law College, Kota, Rajasthan
Co - Author Details
Author Name Author Institute
Abstract
Research Area: Law and Legislature
KeyWord: Artificial Intelligence Regulation; Data Protection; Intermediary Liability; Regulatory Governance; Synthetic Content
Abstract: The proliferation of synthetic content, driven by rapid advancements in artificial intelligence, has introduced complex regulatory challenges for legal systems worldwide. In India, the emergence of deepfakes, AI-generated media, and algorithmically curated information has intensified concerns surrounding intermediary liability, data protection, and accountability in digital ecosystems. This article critically examines India’s evolving regulatory framework governing synthetic content, with particular focus on the Information Technology Rules, 2026, and the Digital Personal Data Protection Act, 2023. It explores how these frameworks attempt to translate legislative intent into practical compliance obligations for intermediaries, while simultaneously addressing the risks posed by emerging AI technologies. The study highlights the operational challenges faced by intermediaries in implementing due diligence requirements, content moderation standards, and transparency obligations under the IT Rules, 2026. It further interrogates the governance architecture of the DPDP Act, 2023, arguing that while the Act emphasizes data protection and user consent, it may fall short in ensuring robust accountability for the inputs and training datasets that underpin AI systems. This disconnect raises critical concerns regarding regulatory blind spots, particularly in the context of synthetic content generation. By conceptualizing a “governance trilemma” involving innovation, accountability, and user rights, the article identifies key regulatory gaps that hinder effective oversight of AI-driven content ecosystems. A comparative analysis of international AI governance models—including risk-based approaches and rights-centric frameworks—provides valuable insights into alternative regulatory strategies. These global perspectives underscore the need for adaptive, context-specific regulation that can respond to the dynamic nature of artificial intelligence technologies. The article ultimately argues for the development of a bespoke regulatory framework tailored to India’s socio-legal realities. Such a framework must integrate principles of transparency, accountability, and ethical AI use, while fostering innovation and safeguarding fundamental rights. By bridging existing regulatory gaps and aligning legal standards with technological advancements, India can establish a more coherent and future-ready approach to governing synthetic content and intermediary responsibility.
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IEEE
Dr. Shilpa Khandelwal, "SYNTHETIC CONTENT, INTERMEDIARY RESPONSIBILITY, AND DATA PROTECTION: A STUDY OF INDIA’S EMERGING REGULATORY FRAMEWORK", International Journal Of All Research Writings, vol. 7, no. 10, pp. 69-75, 2026.
MLA Dr. Shilpa Khandelwal "SYNTHETIC CONTENT, INTERMEDIARY RESPONSIBILITY, AND DATA PROTECTION: A STUDY OF INDIA’S EMERGING REGULATORY FRAMEWORK." International Journal Of All Research Writings, vol 7, no. 10, 2026, pp. 69-75.
APA Dr. Shilpa Khandelwal (2026). SYNTHETIC CONTENT, INTERMEDIARY RESPONSIBILITY, AND DATA PROTECTION: A STUDY OF INDIA’S EMERGING REGULATORY FRAMEWORK. International Journal Of All Research Writings, 7(10), 69-75.
SYNTHETIC CONTENT, INTERMEDIARY RESPONSIBILITY, AND DATA PROTECTION: A STUDY OF INDIA’S EMERGING REGULATORY FRAMEWORK
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