ManuScript Details
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Paper Id:
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IJARW2288
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Title:
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SERVICE QUALITY AMONG SELECTED PHARMACY IN VALENCIA CITY, BUKIDNON
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| Published in: |
International Journal Of All Research Writings |
| Publisher: |
IJARW |
| ISSN: |
2582-1008 |
| Volume / Issue: |
Volume 6 Issue 5 |
| Pages: |
10
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| Published On: |
12/2/2024 10:23:19 PM (MM/dd/yyyy) |
Main Author Details
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Name:
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SERGEV ROY L. MORENO, EdD |
| Institute: |
PHILIPPINE COLLEGE FOUNDATION |
Co - Author Details
| Author Name |
Author Institute |
| Denny S. Valmores |
PHILIPPINE COLLEGE FOUNDATION |
| Ritchelle I. Enopia |
PHILIPPINE COLLEGE FOUNDATION |
| Charelle P. Tecson |
PHILIPPINE COLLEGE FOUNDATION |
| William A. Soralta |
PHILIPPINE COLLEGE FOUNDATION |
| Regine G. Tabor |
PHILIPPINE COLLEGE FOUNDATION |
| Shekein Ham A. Tumana |
PHILIPPINE COLLEGE FOUNDATION |
| Reynaldo A. Canete |
PHILIPPINE COLLEGE FOUNDATION |
Abstract
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Research Area:
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Management |
| KeyWord: |
Service Quality, SERVQUAL Model, Pharmacy, Customer Satisfaction, Reliability, Assurance,
Tangibles, Empathy, Responsiveness
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| Abstract: |
This study examines the level of service quality among selected pharmacies in Valencia City, Bukidnon, using the SERVQUAL model, which assesses five dimensions: reliability, assurance, tangibles, empathy, and responsiveness. The research aimed to evaluate how these dimensions contribute to customer satisfaction and loyalty, while considering the demographic profiles of the pharmacies, such as years of operation, number of employees, and customer volume. The respondents of the study were primarily the managers and staff of selected pharmacies located in Barangay Poblacion, Bagontaas, and Batangan, with a target of 100 participants. The findings reveal that the pharmacies consistently deliver high-quality service, exceeding customer expectations in all five dimensions, leading to increased satisfaction and loyalty. There was no significant difference in service quality based on the demographic characteristics of the pharmacies, suggesting that factors such as employee engagement, organizational procedures, and commitment to continuous improvement play a more significant role in maintaining high service standards. The study also emphasizes the importance of employee training, professionalism, cleanliness, and customer care in ensuring optimal service quality. The results recommend continuous staff development, improved customer feedback mechanisms, and further research to enhance service quality in the pharmacy sector. |
Citations
Copy and paste a formatted citation or use one of the links to import into a bibliography manager and reference.
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IEEE
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SERGEV ROY L. MORENO, EdD, Denny S. Valmores, Ritchelle I. Enopia, Charelle P. Tecson, William A. Soralta, Regine G. Tabor, Shekein Ham A. Tumana, Reynaldo A. Canete, "SERVICE QUALITY AMONG SELECTED PHARMACY IN VALENCIA CITY, BUKIDNON", International Journal Of All Research Writings,
vol. 6, no. 5, pp. 340-349, 2024.
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MLA
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SERGEV ROY L. MORENO, EdD, Denny S. Valmores, Ritchelle I. Enopia, Charelle P. Tecson, William A. Soralta, Regine G. Tabor, Shekein Ham A. Tumana, Reynaldo A. Canete "SERVICE QUALITY AMONG SELECTED PHARMACY IN VALENCIA CITY, BUKIDNON." International Journal Of All Research Writings,
vol 6, no. 5, 2024, pp. 340-349.
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APA
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SERGEV ROY L. MORENO, EdD, Denny S. Valmores, Ritchelle I. Enopia, Charelle P. Tecson, William A. Soralta, Regine G. Tabor, Shekein Ham A. Tumana, Reynaldo A. Canete (2024). SERVICE QUALITY AMONG SELECTED PHARMACY IN VALENCIA CITY, BUKIDNON. International Journal Of All Research Writings,
6(5), 340-349.
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SERVICE QUALITY AMONG SELECTED PHARMACY IN VALENCIA CITY, BUKIDNON
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SERVICE QUALITY AMONG SELECTED PHARMACY IN VALENCIA CITY, BUKIDNON
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