ManuScript Details
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Paper Id:
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IJARW1769
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Title:
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DISCOURSE ANALYSIS OF SKIN CARE ADVERTISEMENTS ON SOCIAL MEDIA BASED ON LANGUAGE STRUCTURE AND FUNCTION
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| Published in: |
International Journal Of All Research Writings |
| Publisher: |
IJARW |
| ISSN: |
2582-1008 |
| Volume / Issue: |
Volume 4 Issue 7 |
| Pages: |
6
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| Published On: |
1/15/2023 9:35:49 PM (MM/dd/yyyy) |
Main Author Details
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Name:
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Widiastuti |
| Institute: |
Hasanuddin University |
Co - Author Details
| Author Name |
Author Institute |
| Hamzah A. Machmoed |
Hasanuddin University |
| Harlinah Sahib |
Hasanuddin University |
| Abdul Hakim |
Hasanuddin University |
Abstract
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Research Area:
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English language |
| KeyWord: |
Discourse Analysis, Advertisement, Skincare |
| Abstract: |
This research describes the structure and function of skincare advertisements on social media. This research uses a discourse analysis approach, this type of research is qualitative. The method used in this research is descriptive analysis. The source of research material is skincare product advertisements on social media both Facebook and Instagram which includes the structure and function of advertising language. The results of the study describe the structure of skincare product advertisements on social media consisting of language functions including: (a) informational function, (b) persuasive function and creating a positive image for potential consumers. |
Citations
Copy and paste a formatted citation or use one of the links to import into a bibliography manager and reference.
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IEEE
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Widiastuti, Hamzah A. Machmoed, Harlinah Sahib , Abdul Hakim, "DISCOURSE ANALYSIS OF SKIN CARE ADVERTISEMENTS ON SOCIAL MEDIA BASED ON LANGUAGE STRUCTURE AND FUNCTION", International Journal Of All Research Writings,
vol. 4, no. 7, pp. 1-6, 2023.
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MLA
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Widiastuti, Hamzah A. Machmoed, Harlinah Sahib , Abdul Hakim "DISCOURSE ANALYSIS OF SKIN CARE ADVERTISEMENTS ON SOCIAL MEDIA BASED ON LANGUAGE STRUCTURE AND FUNCTION." International Journal Of All Research Writings,
vol 4, no. 7, 2023, pp. 1-6.
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APA
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Widiastuti, Hamzah A. Machmoed, Harlinah Sahib , Abdul Hakim (2023). DISCOURSE ANALYSIS OF SKIN CARE ADVERTISEMENTS ON SOCIAL MEDIA BASED ON LANGUAGE STRUCTURE AND FUNCTION. International Journal Of All Research Writings,
4(7), 1-6.
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DISCOURSE ANALYSIS OF SKIN CARE ADVERTISEMENTS ON SOCIAL MEDIA BASED ON LANGUAGE STRUCTURE AND FUNCTION
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DISCOURSE ANALYSIS OF SKIN CARE ADVERTISEMENTS ON SOCIAL MEDIA BASED ON LANGUAGE STRUCTURE AND FUNCTION
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